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Dutch Postcode Lottery

Premium Sponsor PICNIC '09

The Dutch Postcode Lottery (Nationale Postcode Loterij) is a charitable organization focused on supporting organizations working to create a more just and green world through fundraising and increasing public awareness with the help of a lottery. The Dutch Postcode Lottery is Holland’s biggest and most popular charitable lottery. It supports 57 charity organisations including organisations such as UNICEF, Greenpeace, WWF, IUCN and the Clinton Foundation. In 2007, the lottery has allocated 225 million euros to its beneficiaries. www.postcodeloterij.nl

About the Postcode Lottery Green Challenge 2009
The Green Challenge 2009 calls on creative, innovative minds to come up with concrete solutions to fight climate change. Anyone with a good idea for a product or service that reduces greenhouse gas emissions in a consumer-friendly way and contributes to a sustainable lifestyle is welcome to take part. Together with PICNIC the Dutch Postcode Lottery started this initiative in 2007. The winner gets 500,000 Euro, made available by the Postcode Lottery, to execute his/her plan.