PICNIC Salon New York sparked collaboration between innovators from Amsterdam and New York City on 29 June 2009.
On Monday, 29 June PICNIC hosted the first-ever edition of PICNIC Salon New York. The event was attended by 150 of New York’s creative elite and digital media leaders, as well as a small but influential Dutch delegation which included the Deputy Mayor of Amsterdam and other City officials.
The theme of the day was “A Special Tale of Two Cities, New York and Amsterdam”. The objective was to both celebrate the 400th anniversary of Dutch arriving in New York and to discuss the future of digital cities, and the future creative collaboration between these two creative cities.
The 2-hour plenary seminar organized and chaired by PICNIC’s programme director Ferhan Cook featured Ms. Carolien Gehrels, the Deputy Mayor of Amsterdam, and author Russell Shorto as the opening keynote speakers who both gave great perspectives about Amsterdam as a creative city, and the historical connections between New York and Amsterdam. The speakers who participated in the following segments: Connected, Sustainable, and Creative, all gave thought-provoking and entertaining presentations. The seminar ended with an entertaining account of Pixar’s creative Process, given by Michael Johnson, Advisor for PICNIC and lead for PIXAR's Moving Pictures Group in the Studio Tools Division.
The Creative Workshop roundtable conversations were also vibrant with brainstorming that kicked off valuable collaborations and connections between the participants that are sure to continue during the summer months, to result in follow-up meetings and workshops at PICNIC '09, September 23 - 25 In Amsterdam. The Augmented City workshop leader Ronald Lenz from Amsterdam’s Waag Society commented:
"During every aspect of the Salon - creative workshops, presentations and networking cocktails - people were very much looking forward to future collaborations. The discussions I had did not stop at the theoretical probability of working together but got specific very quickly. Especially leading the "Augmented Cities" table at the workshop I was impressed not only with the number of strong creatives present but also the ease with which the group agreed on three future scenarios in a short period of time. I'm looking forward to the follow up at PICNIC '09"
At the end of the day, there was so much energy and excitement in the room that the cocktails and the dinner that were served on the beautiful roof terrace of the New Museum lasted until late in the evening, and provided a fabulous opportunity to build new creative discussions and business relationships that will surely continue during September 23-25 PICNIC 09 in Amsterdam.
One of the workshop participants and a new-comer to PICNIC, summed it up as follows:
"Honestly, it has been a long time since I got to sit and brainstorm with such intellegent, innovative and fun collaborators. My brain is still bubbling days later," said Brian Seth Hurst, Second Vice Chair of The Academy of Television Arts & Sciences (Primetime Emmys) and CEO, The Opportunity Management Company.
We would once again like to thank all the partners, sponsors and participants that helped make PICNIC Salon New York a success. Please check back in a few days for a full report of PICNIC Salon New York and the video blogs.Videos
Michael B. Johnson of Pixar on working digitally, creating software for artists and the creative process itself
Kevin Slavin of Area/Code on augmented cities
Ken Hertz gives on how the digital landscape has changed the game for his clients in the music industry
Josh Rubin gives on how the site started, how they find stories and what interests them at Coolhunting.com
Suzanne Stefanac on the work American Film Institute has done with sustainability, mentoring at the Digital lab at the AFI, and European influence in America
Michael Tchao on Nike Plus, his PICNIC experience in Amsterdam, the future of technologies in Augmented cities and fashion
Joris Aperghis, CMO of G-star, on how G-Star is becoming more sustainable, the future of the brand and what G-Star's values are at the PICNIC Salon in New York City
Ronald Lenz and Frank Kresin introduce the creative workshop hosted in New York City for the PICNIC Salon on: Augmented Cities, Connected Cities and Sustainable Cities