Top of this document
Go directly to navigation
Go directly to page content

Conference Hall (Transformatorhuis)

Social Networking Meets Social Engineering

Building software for the busy workplace

Pixar and IDEO are world-renown creative organizations, but they're more like your company than you might expect. Michael B. Johnson (Pixar) and Gentry Underwood (IDEO) lead teams that create software tools to help employees work smarter, faster, and more collaboratively.

Their experiences have taught them that if you want to design tools for people who are busy, hard-working, and deadline-driven, you have to leverage human nature. They will share stories and principles for what works (and doesn't) in a way we expect you will find both useful and applicable in your own organization.