Announcing Vodafone Mobile Clicks 2010!
The search to find best mobile internet start-up has expanded to three countries! Today, Vodafone announced the start of Mobile Clicks 2010, an international competition to identify and develop the best and most innovative mobile internet start-ups. The total prize fund is EUR 150,000. Now in its third year, Mobile Clicks has become the biggest mobile start-up competition of its kind. In 2010, the competition is open to entries from the Netherlands, the UK and Portugal. Vodafone Mobile Clicks is organized in cooperation with MoMo London, MoMo Amsterdam and MoMo Lissabon.
The contest is open to any start-up with a great idea for a mobile site, service or application. Starting today, Mobile Clicks is accepting submissions at www.vodafonemobileclicks.com. The closing date for entries is 22 August 2010.
Each entry will be judged on five criteria: originality, creativity and innovation; technical and operational feasibility; economic and financial viability; value to end-users; and finally, on the quality of the management team.
The judging will take place over three rounds. Each country will draw up a shortlist of their five best local submissions, a winner will be selected from each shortlist and finally all local winners will be invited to represent their country in a live final at the PICNIC '10 on 24 September 2010, where the overall winner will be chosen by a panel of mobile industry experts, including Om Malik, founder of the GigaOM Network, and Rudy de Waele, founder of Mobile 2.0 Europe and MoMo Barcelona/Madrid.
“Through initiatives like Mobile Clicks, we’re finding ways to help stimulate, grow and commercialise the innovation of the mobile communication market,” said Lee Epting, Director of Content Services at Vodafone Group. “Vodafone Mobile Clicks is really about empowering ambitious, young start-ups to develop their ideas and accelerate them into market. I’m excited to be judging another year of inspiring entries from entrants across Europe.”
For further information about the Vodafone Mobile Clicks 2010 competition, or to enter your company, go to: www.vodafonemobileclicks.com.
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